ProEmalj Overview: Protecting from Enamel Wear due to Acid Erosion
![Proemalj range](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/oral-health/products/packshots/proemalj/GSK_GEP_Pro-Emalj-Daily-Protection_Pack-Frontal-Landscape_NO_970x416px_1.jpg?auto=format)
Designed to help protect against enamel wear due to acid erosion–7
ProEmalj is formulated to promote remineralization of acid-weakened enamel, and inhibit demineralization, to help protect enamel against future acid wear.1–7
Act early to help protect your patients’ enamel against wear
![Early signs of enamel wear](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/enamel/GSK_GEP_Early_Signs_Teeth_Infog_v2.png?auto=format)
Up to 1 in 3 young adults in Europe show signs of enamel wear,1 which is strongly linked to frequent and protracted acid challenges8,9
![Scientific expertise](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/enamel/GSK_GEP_Scientific_Expertise_Infog_v2.png?auto=format)
Enamel wear: science behind ProEmalj Removed tooth sensitivity.
ProEmalj has a unique optimised formulation that delivers superior fluoride uptake*10,11
*vs. a non-optimised fluoride toothpaste
![Patient benefits](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/enamel/GSK_GEP_Patient_Benefits_Infog_v2.png?auto=format)
Benefits of ProEmalj for protecting from enamel wear
ProEmalj provides dual protection by enhancing remineralisation and inhibiting demineralisation for stronger, more resilient enamel2,12
![Exposure to acids, toothbrushing, toothpaste](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/oral-health/infographics/GSK_GEP_Pronamel9_750x421.jpg?auto=format)
Three simple steps to enamel wear protection
You can help your patients strengthen and reharden their enamel with a simple regime that includes ProEmalj.10,11,13–17
Unique formulations to help repair; strengthen and protect
![Pronamel MoA video screenshot](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/oral-health/products/science/proemalj/GSK_GEP_Pronamel14_750x421.jpg?auto=format)
Sensodyne ProEmalj toothpaste are specially formulated to help strengthen and protect enamel2,6,7,10
Discover Sensodyne ProEmalj
![Sensodyne ProEmalj Toothpaste](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/oral-health/products/packshots/proemalj/GSK_GEP_pro-emalj-daily-protection_pack-frontal-landscape_NO_750x421px_1.jpg?auto=format)
Sensodyne ProEmalj Toothpaste
For daily strengthening and protection of enamel.*1–5
Sensodyne ProEmalj – helping protect your patients against enamel wear
![Toothbrushing icon](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/icons/GEP4_Enamel_Wear_Icon_v2.png?auto=format)
![Toothpaste and mouthwash icon](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/icons/GSK_GEP_Order_Samples_Icon.png?auto=format)
![Patient Resources icon](https://i-cf65.ch-static.com/content/dam/cf-consumer-healthcare/health-professionals/en_NO/icons/GSK_GEP_Patient_Resources_Icon.png?auto=format)