The science behind Sensodyne: NovaMin Technology

Flowchart explaining toothpaste effect

NovaMin works on contact with saliva to occlude exposed dentine by initiating a cascade of events at the surface of the teeth1–4

  • Once in contact with saliva, NovaMin initiates a cascade of ionic exchanges
  • This results in a rise in pH level in the localised environment, which allows NovaMin to bind to collagen fibres in exposed dentine
  • Once bound to dentine, NovaMin particles act as calcium and phosphate reservoirs, forming a robust and reparative hydroxyapatite-like layer over exposed dentine tubules to help protect* against dentine hypersensitivity pain

*Forms a protective layer over the sensitive areas of the teeth. Brush twice a day for lasting sensitivity protection.

SEM image of hydroxyapatite-like layer

NovaMin forms a robust hydroxyapatite-like layer over exposed dentine and within exposed dentine tubules2

An in vitro cross-section, SEM image of hydroxyapatite-like layer formed by supersaturated NovaMin solution in artificial saliva after five days (no brushing).2

SEM, scanning electron microscopeSEM image adapted from Earl et al. 20112

Study summary

NovaMin forms a protective layer over exposed dentine1

Recommend Sensodyne Repair & Protect, with NovaMin technology

Sensodyne Repair & Protect pack shot

Sensodyne Repair & Protect Deep Repair* toothpaste

For up to 3x Better^ Repair* of sensitive teeth.

^in laboratory tests vs Stannous Fluoride*forms a protective layer over the sensitive parts of teeth

Sensodyne – the No.1 brand for sensitive teeth6,15

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Dentine hypersensitivity

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